Measuring Results from Social Media (Book Marketing Podcast | March 2021)

LIn the month of March, we are focusing on the topic of social media. In this episode, we are joined by Lisa Fain, CEO of Center for Mentoring Excellence and co-author of Bridging Difference for Better Mentoring. During this episode, Lisa shares:

What her journey has been with using social mediaIf she saw results from her long-term investment or a strategic approachThe most effective way to invest your time, energy, and money with social media The most challenging part of using social mediaHow she stepped outside her comfort zone and the opportunities that came from itResults and benefits she’s seen from using social media