Getting the word out about your vision and mission out to the world is literally at our fingertips, and while that may seem straightforward…it’s not. There are so many strategies out there and it can be so challenging to figure out where to begin or how to pivot one’s social media strategy. CEO for CME, Lisa Fain, chats with Becky Robinson, creator and host of “The Book Marketing Action Podcast,” about the power of social media and the struggles that come along the way.